misinformation

4 Mental Health Myths Debunked: Understanding the American Mental Health Crisis

There’s not much we Americans agree on these days. Not politics, not healthcare, not even which sportball team is objectively the best. But if there’s one thing that seems to unite us all, besides our adoration of Dolly Parton, it’s mental health issues. The American mental health crisis has been at the forefront of wellness conversations …

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Meditation vs Mindfulness — Common Misconceptions

It wouldn’t be 7:30AM on a random Wednesday in February if we didn’t wake up with racing thoughts about traffic, work, sustenance, chores, past situations, family patterns, future anxieties, and everything in between, now would it? An overly prolix sentiment, sure, but we stand by the fact that most of us contemporary humans suffer from …

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4 Steps to Buying the Right Supplements in 2026

We’ve already said our piece about New Year’s resolutions — how and why exactly we think they stink. But, if we’re being honest, there is one pact we think every wellness seeker should make with themselves this year. And that is: To stop wasting money on vitamins and supplements. Does that mean we think you …

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No More Resolutions: Set a Vision for the New Year

If you ask holistic health advocate and notorious boat-rocker, Dr. Neal, the last two weeks of the year should be a national holiday. Instead of jam-packing our already jam-packed festivities with overwrought productivity and additional stress, we should do absolutely nothing. Except maybe have a Lord of the Rings marathon or snuggle up to a …

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The Truth About Intermittent Fasting

Well, folks, we made it through the candy holiday and the pie holiday in one piece! Last up on the 2025 docket is the candy, pie, and cookies holiday we like to call Christmas. Is it any wonder digestive supplements and detox teas fly off the shelves during this festive time of year? From enzymes …

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3 Spooky Supplement Marketing Tactics Unmasked

Gather around girls, ghosts, and ghouls! Today we’re venturing to the dark side of the wellness world to celebrate the spookiest week of the year. Because, if you ask us… There’s nothing scarier than the costumes we see cheap vitamins and bunk supplements skulking around in! If our exposé on how environmental toxins affect your …

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The Truth About Exercise: Ditch the Myths

Trying to avoid your medical practitioner? Don’t bother with apples, it’s 30 minutes a day that keeps the doctor away! That’s right friends — today, we’re talking about the golden rule of holistic exercise. While half an hour of movement per day might not keep the doctor away forever, it will help keep your bod …

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The Grift of the Supplement Industry

As a (wanna-be?) business guy, I hang on every word uttered by some of the world’s best marketing minds. One handsome gent that has my undying attention and devotion is Seth Godin. Seth’s blog on Friday struck a chord with me: “Oppositional energy is easy to create and spread. Once you pick a ‘they’, then …

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COVID is Over! (And Other Dangerous Thoughts)

Frustrations are hitting a fevered pitch, and the sentiment “I’M DONE WITH THIS!” along with the current—and the temporary—valley of the post-omicron wave has morphed into a widespread “COVID IS OVER!” mentality. I get it, you’re done. I’m done. To speak with hyperbole as a past President*, “There’s no one that wants to be done …

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You Can Be Holistic and Advocate for Vaccines

My guiding principle is a simple one. I believe that both the wellness industry and the American medical industry stand in the way of our optimal selves. In particular, the wellness industry tends to take a very anti-vaccine position. Being “pro-vaccination” (though I argue that is NOT a dichotomy we should subscribe to) brings about …

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